The left really turned up the propaganda

A lot of my friends and family have been suddenly posting propaganda discrediting doge, musk and anything they can. It feels like a last ditch effort to me. Political stuff was ignored by a lot of these people in the past and now normies are being sorted into radical positions demanding dei and making other wild claims. Is this anecdotal or are you guys seeing typically apolitical people suddenly starting to pay attention and increasingly taking leftist positions?